This video shows how to link beads by wire wrapping them and how to finish them by attaching the chained beads to chains. Use 26 or 24 gauge dead soft silver wire for best results when using small beads like pearls and crystals. To do this most efficiently, thread all beads on in the order […]
This video features a tip on how to solder silver with flux and what to do when the flux balls up and won’t run. 

When soldering silver and using hard or soft solder, I often find the solder balls up – it just refuses to jump no matter how long it’s under the flame. This […]
Clamshell beads are a great way to finish off a strung necklace, we’ll walk you through it and there’s a video below for you to check out! To make things a little easier I’ve put a bit of glue on the tip of the string to create a needle-like tapered end which I’ll string through the […]
Studies have shown that, on average, each consumer needs to be exposed to a brand or message at least five times before they make the connection and take action such as making a product inquiry or even a purchase. Therefore, to gain maximum effectiveness in each exposure, you should be consistent with the message and […]
Signage is a vital communication tool for any company or designer. It communicates professionalism and provides a name to the face, so to speak. If customers are walking by, and want to return later, you want them to remember you or be able to look you up if you’re selling online.  Professional signs can be […]
When you’re pressured by time to pack and unpack your shop, either because you’re working alone or because you little access time to the premises outside of selling hours, efficient packing plays an important role. Do most of your preparation at home, or at your regular store location, and pack your suitcase with trays in exactly […]
Jeweler’s Lacquer What do you do when your pendant has tarnished and you’re not loving the patina?!? I’d ruined the pink sapphire pendant in a previous video when I dunked a gold-plated copper set pendant into silver blackener and seemed to have totally destroyed it. By the way, someone wrote in and told us they […]
Jeweler’s Lacquer To see whether or not jeweler’s lacquer is effective in protecting gold plating over the copper in our pink sapphire pendant, we experimented to see what would happen when we placed an uncoated pendant and one coated with jeweler’s lacquer in a bath of silver blackener. The silver blackener, used to achieve the […]
Protecting plating from tarnishing is the bane of many designer’s existence! Sometimes you simply cannot replate a piece because it’s been set with pearls or porous stones. This is why each gold plated sterling piece in the Amoracast brand is protectively coated with a high-temperature baking process. Although we love precious metals and try to […]
Bulk Chains, or chains by the meter, are a fundamental component for any jewelry designer.  They add length without adding mass and, in the case of thick chains, they add mass without adding weight.  Bulk silver chain; or gold-filled chain, by definition, is simply a chain that has not been finished with a clasp.  Once it’s cut and a […]