I often get asked: Is Permanent Jewelry Profitable as a Business? So, I decided to make this video to explain why permanent jewelry, also referred to as PJ, is an incredibly profitable business. If you actually look on social media and track some of the businesses offering PJ, you will find what started out as side […]
Category Archives: Communicating the Right Message
In this video, I will attempt to thoroughly answer the question: How much does it cost to start my own PJ business? I get asked this question A LOT because it’s actually not a lot and it is very profitable. If you actually look on social media and track some of the businesses offering this service, […]
I am the founder of Stones and Findings, a jewelry components wholesale company, specializing in charm designs and chains. I am formally trained in fine arts and finance, earning an MBA from the University of Toronto’s Rotman School of Business. I started making and selling jewelry as a way to pay for my university tuition. […]
Businesses in the current retail landscape are constantly seeking innovative ways to captivate customers and differentiate themselves from competitors. One increasingly popular strategy is integrating permanent jewelry into their offerings, transforming the traditional shopping experience into a memorable and immersive journey. In this article, we will delve into the idea of Permanent Jewelry, also referred […]
I presented this permanent jewelry business lesson live at PJX (Permanent Jewelry Expo in Las Vegas), sponsored by Sunstone Orion Micro Welders. I want to share this with all those who could not attend. This video will teach you everything you need to know to plan and execute a successful Pop-Up event. The material covers […]
I presented this lesson live at PJX (Permanent Jewelry Expo in Las Vegas), sponsored by Sunstone Orion Micro Welders. I want to share this with all those who could not attend. In this video, I will provide a rare look into the psychology and practice of suppliers. I am a wholesaler of jewelry, jewelry components, […]
I’m going to share my Instagram Journey with you . All the tips I have learned and the mistakes I’ve made!!! I have built my follower base from 2k to over 40k, organically, through trial and error, and by myself! I don’t have technical training nor was I ever very active on social media before this […]