Category Archives: Jewellery Business Advice

FaceTime Jewelry How-To Lesson for Orion Micro Welder

I show you the points from my very first FaceTime micro welder lesson that I taught with the Orion Micro Welder mPulse. There are a couple of things I feel worth sharing here because it never occurred to me that they could prevent people from welding successfully. For clarification, it was not a full lesson. […]

Notice to all Customers on supply disruption due to Coronavirus

As you may have already heard – the Coronavirus has become a serious threat in Asia and countries around the world.  The Chinese Government has taken extreme measures to try to contain its spread, including the closing of all factories, until at least, April. Many of the pieces in our Amoracast collection, as well as many […]

Instagram Tips That Actually Grow Your Business Part 1

I’m going to share my Instagram Journey with you .  All the tips I have learned and the mistakes I’ve made!!! I have built my follower base from 2k to over 40k, organically, through trial and error, and by myself! I don’t have technical training nor was I ever very active on social media before this […]

How To Wire Wrap Linked Beads in a Chain Style

This video shows how to link beads by wire wrapping them and how to finish them by attaching the chained beads to chains.  Use 26 or 24 gauge dead soft silver wire for best results when using small beads like pearls and crystals.  To do this most efficiently, thread all beads on in the order […]

How to Solder With Flux and Avoid Balling Up the Flux

This video features a tip on how to solder silver with flux and what to do when the flux balls up and won’t run. 

When soldering silver and using hard or soft solder, I often find the solder balls up – it just refuses to jump no matter how long it’s under the flame. This […]

How To Use Clam Shell Bead Tips

Clamshell beads are a great way to finish off a strung necklace, we’ll walk you through it and there’s a video below for you to check out! To make things a little easier I’ve put a bit of glue on the tip of the string to create a needle-like tapered end which I’ll string through the […]

Setting Up a Pop-Up Shop: Part 9 – Branding and Packaging

Studies have shown that, on average, each consumer needs to be exposed to a brand or message at least five times before they make the connection and take action such as making a product inquiry or even a purchase.  Therefore, to gain maximum effectiveness in each exposure, you should be consistent with the message and […]

Setting Up a Pop-Up Shop: Part 8 – Signage

Signage is a vital communication tool for any company or designer.  It communicates professionalism and provides a name to the face, so to speak.  If customers are walking by, and want to return later, you want them to remember you or be able to look you up if you’re selling online.   Professional signs can be […]

Setting Up a Pop-Up Shop: Part 7 – Efficient Packing and Unpacking

When you’re pressured by time to pack and unpack your shop, either because you’re working alone or because you little access time to the premises outside of selling hours, efficient packing plays an important role. Do most of your preparation at home, or at your regular store location, and pack your suitcase with trays in exactly […]

Setting Up a Pop-Up Shop: Part 6 – Display Trays, Inserts and U-pins

Displaying jewelry on materials such as driftwood or cushions always looks gorgeous, however, when you want to set up and tear down a pop-up shop, or trunk show, quickly and you factor in transportation time it’s best to use jewelry trays.  They’re stackable and allow for standard lightweight inserts. These inserts come in standard white […]

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